{"product_id":"new-mum-send-help-cap-white-hat-limited-edition-wine-not-the-brand","title":"New Mum Send Help Cap – White Hat | Limited Edition | Wine Not the Brand","description":"\u003cp\u003eBaby’s dressed. You’ve found your keys. Your hair? We’re not discussing it.\u003cbr\u003e\u003cbr\u003eHat on. Send help.\u003cbr\u003e\u003cbr\u003eThe New Mum Send Help cap by Wine Not the Brand is for the mum navigating newborn life with a cold coffee and no idea what day it is. With black “new mum. send help.” lettering on crisp white cotton, this limited edition mum hat covers the unwashed hair and delivers the status update.\u003cbr\u003e\u003cbr\u003ePut it on when it’s SOS time. Point to it when someone asks how you’re going. Ideally, they’ll arrive with lunch and put a load of washing on.\u003cbr\u003e\u003cbr\u003ePart of our limited edition holiday range, it’s made for pram walks, coffee runs and the small achievement of getting out of the house. The clean, minimal aesthetic works with activewear, an oversized tee or whatever’s clean and closest.\u003cbr\u003e\u003cbr\u003eThrow it on when doing your hair falls below “eat breakfast” on the priority list. The pre-curved brim helps shade your face, while the lettering saves you explaining last night.\u003cbr\u003e\u003cbr\u003eA gift for the new mum, because everyone’s already bought something for the baby.\u003cbr\u003e\u003cbr\u003eLooking for a funny gift for a new mum, a baby shower gift or something for a postpartum care package? This hat says “I see you” with a little humour. Gift it to your girlfriend, sister, wife or first-time mum friend — preferably with snacks and an actual offer to help.\u003cbr\u003e\u003cbr\u003eThink a hat, a meal and absolutely no expectation that she’ll host you.\u003cbr\u003e\u003cbr\u003e• 100% cotton twill: soft and comfortable \u003cbr\u003e• White cap with black “new mum. send help.” lettering \u003cbr\u003e• Relaxed fit: unstructured, six-panel, low-profile design \u003cbr\u003e• Pre-curved brim: adds shade for sunny outings \u003cbr\u003e• Adjustable Velcro\u003cbr\u003e• One size fits most: head circumference approximately 58cm \u003cbr\u003e• Limited edition holiday range \u003cbr\u003e\u003cbr\u003eHair covered. Message delivered. Please bring food.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eNote: this product will ship separately from anything else in your cart \u0026amp; will be delivered by a third party provider.\u003c\/p\u003e","brand":"Wine Not the Brand ","offers":[{"title":"Default Title","offer_id":41894286164026,"sku":"8247717_22669","price":44.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0077\/2895\/5450\/files\/low-profile-baseball-cap-white-front-6aec3ea434bc2.jpg?v=1793867443","url":"https:\/\/www.winenotthebrand.com\/products\/new-mum-send-help-cap-white-hat-limited-edition-wine-not-the-brand","provider":"Wine Not the Brand ","version":"1.0","type":"link"}