Do It Lady Cap – White Hat | Limited Edition | Wine Not the Brand

Book the trip. Start the thing. Stop rewriting that email.

Do it, lady.

The Do It Lady cap by Wine Not the Brand is part inside joke, part wearable pep talk. A nod to the “Do It Lady” catchphrase from The Chit Show, this limited edition white hat features simple black “do it lady.” lettering for anyone who can already hear it in their head.

And if you’ve never seen the clip? The instructions still stand.

Part of our limited edition holiday range, it’s for the woman who gives everyone else encouragement and occasionally needs a little herself. Go for the morning walk. Submit the application. Take yourself out for coffee. Wear the outfit you’ve been saving for an imaginary occasion.

Consider it a motivational speech you don’t have to sit through.

With a soft, relaxed fit and adjustable strap, this white slogan cap keeps things comfortable through hot girl walks, coffee runs and whatever you’ve finally decided to get around to. The pre-curved brim helps shade your face on sunny days.

A gift for the friend who sends you the memes — and the encouragement.

Looking for a funny gift for your bestie, a motivational gift for women or a Do It Lady hat for the person who quotes The Chit Show on repeat? This one brings a little humour to the pep talk. Gift it to your sister, work bestie or the friend about to start something new. Add a note that says “you’ve got this” and let the hat take it from there.

• 100% cotton twill: soft and comfortable for everyday wear
• White cap with black “do it lady.” lettering: a clean, minimal look that goes with almost anything
• Relaxed fit: unstructured, six-panel design with a low-profile shape
• Pre-curved brim: adds shade for sunny outings
• Adjustable Velcro strap: customise your fit
• One size fits most: head circumference approximately 58cm
• Limited edition: part of the Wine Not the Brand holiday range

Less overthinking. Hat on. Do it, lady.

Note: this product will ship separately from anything else in your cart & will be delivered by a third party provider.